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KONZUM BiH adopted the Charter on Business and Human Rights developed by the Institute for Youth Development KULT.

Nenad Imširović, Director of the Society said that Konzum strongly supports these types of projects and is committed to protecting all human rights in the business sector. He also noted that he is proud that Konzum BiH is among the first big companies in BiH to adopt the Charter.

The Charter consists of 15 articles concerning the prevention of human rights violations, involving stakeholders to ensure their voices and needs are heard, expressing commitment to equality, positive work environment, no forced labor or involvement in human trafficking, the right to a communication system that offers all employees confidentiality when reporting.

“The way we run our business and our lifestyles show how committed we are to respecting and protecting human rights. We agree with all 15 articles of the Charter, and willingly and happily implement them in our business”, said the Executive Director of Kozum BiH, Ms. Nedeljka Bilić.

Jasmin Bešić, Executive Director of the Institute for Youth Development KULT, said that intersectoral cooperation is crucial and that the Institute is willing to work on other projects that involve the business sector as a major stakeholder.

The Institute for Youth Development KULT will continue presenting the Charter to businesses, and reinforcing the importance of protecting human rights in the BiH business sector as a necessary step towards EU accession.

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The Charter on Business and Human Rights was created in cooperation with the Association of Employers of FBiH and with the financial support of the European Union.


Corporate volunteering is a type of social engagement planned, organized and implemented by employees, and approved and encouraged by company management. Corporate volunteering is a type of social engagement where employees of a company spend one or more workdays volunteering to improve the community, and their employers treat those days as regular workdays with full pay for employees who took part. By encouraging corporate volunteering, companies show that they’re socially responsible and interested in learning about the community they operate in. 

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Unlikely as it sounds, there are businesses in BiH that support and implement corporate volunteering. One such company is dm drogerie markt, which encourages employees to spend one day every year volunteering for a cause of their own choosing. Less than a month ago, the Institute for Youth Development KULT launched efforts to support the promotion and development of this type of volunteering. We launched an online platform volontiraj.ba dedicated to matching organizations and businesses interested in corporate volunteering.

Ivana Radić is a dm employee in Jajce who organized a voluntary activity to clean the shores of Pliva lakes. She was joined by coworkers from Cazin, Bihać, Livno, Tomislavgrad and Bugojno. “There’s nothing better than helping someone, helping your community. Especially since Jajce is where I grew up. It’s just wonderful”, says Ivana, sharing her genuine joy at being able to organize this activity and inspiring her coworkers from other cities to help too.

Adnan Ratković, Head of Central Logistics at dm, is more than happy to talk about his experience with volunteering at the Pazarić Institute, painting rooms and spending time with their protégés. He says he corporate volunteering never fails to make him happy - a feeling he shares with his coworkers.

dm employees shared their opinions and experience with corporate volunteering in the video above. If you would like to implement a similar model of corporate volunteering in your company, you can register on the volontiraj.ba platform, where you’ll find projects that would welcome help from your employees!

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During a meeting held on June 12, 2020, representatives of the Association of Employers of FBiH presented the Charter on Business and Human Rights to representatives of trade unions and retail business owners, created through the initiative Improving Human Rights Corporate Accountability in the BiH Business Sector. The Initiative is implemented by the Institute for Youth Development KULT in cooperation with the Association of Employers of FBiH and the financial support of the European Union.

The Charter consists of 15 articles concerning the prevention of human rights violations, involving stakeholders to ensure their voices and needs are heard, expressing commitment to equality, positive work environment, rejecting forced labor or involvement in human trafficking, espousing employees’ right to a communication system that offers all employees confidentiality when reporting any breach of policy.

Participants recognized the effort made by KULT and the Association of Employers and dedication to respecting and protecting human rights. The Association of Employers of FBiH will continue promoting the Charter to ensure that businesses recognize its value and adopt it.

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The Institute for Youth Development KULT hosted a meeting with the Association of Employers of BiH, our partners on the initiative “Improving Human Rights Corporate Accountability in the BiH Business Sector”, funded by the European Union.

During the meeting, partners presented current activities and documents produced so far: Charter on Business and Human Rights, Baseline Analysis of Human Rights in the Business Sector in BiHMethodology and online platform www.volontiraj.ba. We agreed on an outline for continuing our cooperation on encouraging companies to adopt these documents and developing the platform www.volontiraj.ba for matching companies and associations. Partners also plan to cooperate on preparing, organizing and implementing a public campaign to inform BiH companies about the benefits of signing the Charter and introducing corporate volunteering into their culture.

The initiative “Improving Human Rights in the BiH Business Sector” is based on UN’s Guiding Principles on Business and Human Rights, and aims to ensure respect for human rights in all segments of business operations of BiH business owners, regardless of their size or type of activity.

The Institute for Youth Development KULT, in cooperation with the Association of Employers of FBiH, will send the Charter to businesses and present the concept of corporate volunteering so as many companies as possible sign the Charter and integrate its principles into their business operations.

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